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What are alternatives to closing down your startup?

March 30th, 2024 (last updated April 15th, 2024)


Deciding to close your startup can feel like you've hit a crossroads with only one way out. But, before you take that path, it's worth pausing and considering a few different routes that might lead to unexpected new destinations for your business.


Here's a rundown of those options, each offering an opportunity to give your startup a second wind or realise some value to make things easier.


Seeking Acquisition Opportunities

Sometimes, another company might see value in what you've built, even if it hasn't turned out exactly as planned. An acquisition could offer a way out that also rewards your hard work.


Pivoting the Business Model or Product Offering

What if a slight change in direction is all that's needed? Pivoting could mean tweaking your product, targeting a new market, or overhauling your business model. It's about finding the fit that eluded you the first time around. Some studies show successful startups pivot on average 1-2x before hitting product-market fit. 


Downsizing the Team and Reducing Burn

Tough times call for tough decisions. Reducing your team size can be one of the hardest choices you'll make, but it can also extend your runway and give you more time to explore other options. To buy yourself more time, also cut any expenses that are not business-critical. 


Seeking Additional Funding or Investment

Securing more funds can be challenging, especially in a tight market. If you believe in your startup's potential, convincing investors to do the same could be the lifeline you need. Consider a flat or even a down round if you are convinced you can turn things around. 


Considering Strategic Partnerships or Collaborations

Joining forces with another business can open up new markets, resources, and capabilities. It's about creating win-win situations that benefit both parties.


Going Dormant

Going dormant could be a viable option if you're not quite ready to let go but need a break to reassess and strategise. It allows you to pause operations without fully closing down, giving you space to plan your next move. Read more on our post about this here.


Making the Decision

Choosing the best path forward requires a deep dive into your startup's current situation, market potential, and personal goals as a founder. It's not just about salvaging the business it's about aligning with your vision of success, sustainability, or choosing a graceful exit. Before you decide to turn off the lights, take a moment to explore these alternatives. You might find a road less travelled that leads to your startup's next great adventure.




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